Research Topic:

  • Animal Welfare aus einzelbetriebwirtschaftlicher Perspektive

  • Abitur:
  • Gymnasium Osterode am Harz, 2007

  • Degree Courses:
  • 2007-2013 Bachelor and Master in Agricultural studies at the Georg-August-Universität Göttingen,Research Focus: Agribusiness

  • Master Thesis:
  • Glättung saisonaler Schwankungen in der Milchanlieferungskurve- Strategie mit Potential?

  • Bachelor Thesis:
  • Erfolgsfaktoren in der Direktvermarktung von Milchprodukten- eine qualitative Analyse

  • Internships:
  • 06/2012- 07/2012 European Parlament- Brussels, Belgium and Strasbourg, France
    Parlament Trainee with MEP Britta Reimer
    Alliance of Liberals and Democrats for Europe (ALDE)
  • 04/2012-05/2012 European Parlament- Brussels, Belgium and Strasbourg, France
    Parlament Trainee with MEP Dr. Peter Jahr
    Group of the European People's Party (EPP)
  • 02/2009-03/2009 Raiffeisen Handelsgesellschaft mbH Rosdorf- Göttingen, Germany
  • 04/2009-04/2009 AGRAVIS Technik Braunschweig/Südhannover GmbH- Northeim, Germany
  • 05/2007- present Kuhbusch GbR Osterode am Harz, Landwirtschaftlicher Betriebshelfer

  • Publications:

  • Danne, M., Meier-Sauthoff, S. and Mußhoff, O. (2021): Analyzing German consumers’ willingness to pay for green electricity tariff attributes - a discrete choice experiment. Energy, Sustainability and Society 11(1): 1-16.
  • Danne, M., Fecke, W. und Mußhoff, O. (2021): Vertrauen ist gut, Kontrolle ist besser: Der Einfluss von Gütesiegeln auf die Nutzung von E-Commerce in der Landwirtschaft. German Journal of Agricultural Economics, Heft 2.
  • Reithmayer, C., Danne, M. and Mußhoff, O. (2021). Look at that! —The effect pictures have on consumer preferences for in ovo gender determination as an alternative to culling male chicks. Poultry science, 100(2), 643-653.
  • Reithmayer, C., Danne, M. and Mußhoff, O. (2020). Societal attitudes towards in ovo gender determination as an alternative to chick culling. Agribusiness 37(2): 306-323.
  • Reithmayer, C., Mußhoff, O. and Danne, M. (2020), "Alternatives to culling male chicks – the consumer perspective", British Food Journal 122(3): 753-765.
  • Danne, M., Mußhoff, O. and M.-C. Schulte (2019): Analysing the importance of glyphosate as part of agricultural strategies – a discrete choice experiment. In: Land Use Policy 86: 189-207
  • Fecke, W., Danne, M. and O. Musshoff (2018): E-commerce in agriculture – The case of crop protection product purchases in a discrete choice experiment. In: Computers and Electronics in Agriculture 151: 126-135
  • Danne, M; Mußhoff, O. (2017): Analysis of farmersʼ willingness to participate in pasture grazing programs: Results from a discrete choice experiment with German dairy farmers, Journal of Dairy Science 100, 7569-7580
  • Sauthoff, S.; Mußhoff, O.; Danne, M.; Anastassiadis, F. (2016). Sugar beet as a biogas substrate? A discrete choice experiment for the design of substrate supply contracts for German farmers. Biomass and Bioenergy 90, 163–172