Contact:
Prof. Dr. Yasemin Boztuğ
Chair of Marketing,
with focus on Consumer Behaviour
Phone + 49 (0) 551 39-7328
Prof. Dr. Till Dannewald
Assistant Professor for Quantitative Marketing
Phone + 49 (0) 551 39-10871
Prof. Dr. Maik Hammerschmidt
Chair of Marketing and Innovation Management
Phone +49 (0) 551 39-20061
Prof. Dr. Matthias Schumann
Chair of Application Software and E-Business
Phone + 49 (0) 551 39-4442
Prof. Dr. Waldemar Toporowski
Chair of Retailing
Phone + 49 (0) 551 39-4447
mdm@wiwi.uni-goettingen.de
A warm welcome to the website of the Department of Marketing and Channel Management!
Profile of the Department’s focus:
Our focus is directed at offering specialised education in the field of marketing and channel management.
The course of studies will cover the following foci:
With a comprehensive understanding of marketing and channel management, graduates are enabled to successfully master practical challenges. With their acquired theoretical knowledge, they can also solve conceptual problems in the field of marketing and channel management.
The Master’s degree programme in Marketing and Channel Management leading to the degree "Master’s of Science (M.Sc.) in Marketing and Channel Management" bears the seal of accreditation of the Central Evaluation and Accreditation Agency (ZEvA) in Hannover, a member of the European Network of Quality Assurance Agencies in Higher Education (ENQA).
How to apply:
Detailed information about the application procedure, the admission requirements and the selection process are available on the application page of the degree programme.
