Bachelor theses

Process for bachelor theses

Topics for bachelor theses are currently assigned continuously during the semester. A typical bachelor thesis process follows the following steps:
If you are interested in a bachelor thesis, please send an email with a current transcript of grades and short motivation to Prerequisite for an application is a successfully completed research seminar at the faculty and at least one elective course in marketing or business informatics.

Current examples of topics for bachelor theses

  • Work in the Gig Economy: How Business Strategy and Platform Design Shape Work Success and Satisfaction 
  • Platformization of established business models: A Case Study 
Do you have your own idea for a bachelor thesis in research area of the chair? Please do not hesitate to contact us!