Personal details

Elisabeth Rohde studies Marketing and E-Business (M.Sc.) at Georg-August-University Göttingen since the winter term of 2021/22.

She completed her bachelor’s degree Business Administration at the Ostfalia University of Applied Sciences in Wolfsburg in July 2020. At the same time, she completed an apprenticeship as an industrial clerk as part of a dual study program at Volkswagen AG. During her dual studies, Ms. Rohde gained practical experience in various company departments, such as procurement, human resources, and market research.
After completing her bachelor's degree, Ms. Rohde worked in Group Market Research at Volkswagen AG and conducted market research studies as part of the product development of new automotive projects.

Since February 2022, Elisabeth Rohde is employed as a student assistant at the Chair of Marketing and Retail Management.

Scope of responsibility:

• General support