PUBLICATIONS BY AHMET SAMET ERGÜN, M.A

REFEREED CONFERENCE PROCEEDINGS

2025

Pay Less, Emit Less? The Role of Incentives in Shaping Sustainable Delivery Preferences, in: Proceedings of the European Marketing Academy, 16th (130429), Istanbul, Turkey.
(with Y. Boztug)

2025

The Labeling Dilemma: How Labels and Claims Shape Product Perception and Purchase Intention for Upcycled Foods, in: Proceedings of the European Marketing Academy, 54th, (126337), Madrid, Spain.
(with Y. Boztug, S. Jahn)

Portrait photo of Ahmet Samet Ergün. He wears a black jumper.

Contact

Ahmet Samet Ergün, M.A.

Chair of Marketing and Consumer Behavior

Faculty of Business and Economics

Georg-August-University Göttingen

Platz der Göttinger Sieben 3

(Oeconomicum) Room 1.218

37073 Göttingen

Tel.: +49 (0)551 / 39-21106
Mail: ahmet.erguen@uni-goettingen.de

Consultation hours: By appointment